Nike x The Good Life - Air Max 1 “MASTER” Launch Event

March 11, 2017

Nike x The Good Life - Air Max 1 “MASTER” Launch Event

Following its initial release in 1987, the Air Max 1 eventually became one of Nike’s most important canvases for collaboration, and a driving force in the ever-evolving sneaker scene. Over its 30 years (and counting) in the market, the Air Max 1 has prompted some truly clever partnerships with stores and artists from around the world. Honoring some of the most important collaborations in the Air Max 1’s history, Nike is releasing the Air Max 1 “Master.”

Inspired by the Nike mini-documentary Master of Air, Vol. 1, the “Master” fuses a variety of collaborations that have excited Nike’s worldwide Air Max fanbase over the years; with so many different colorways incorporated on a single shoe, fans of Nike’s notable “What The” series should also feel right at home with this homage.